Monday, May 13, 2013

Top 10 Classified website in India

Online classified advertising in india is Rs. 800 crore business. Because of the sheer volume of growth of small scale industries and businesses in india , classified websites tend to grow at a very fast rate. That is the reason many classified portal which were launched in many countries became most successful in india . The indian arm of ebayclassifieds is quikr which is 10 times more successful than its father.

The basic reason for the success of classified websites is that in order to advertise their products , people tend to create lot of content on the website. That means a lot of food for Google, although of low search value they add up bit by bit to make it grow through search engines. This is known as hump and tail philosophy for search engine marketing. Rather than having few pages having high search value , classified websites grow with the help of huge number of pages having low search value.
Here is a list of top 10 classified websites in india -

Here is a list of top 10 classified websites in india -

1. ClickIndia.com -
  • Alexa rank – 975
  • Daily income – $3000
  • Founder – Pankaj agarwal ( an IIM indore passout)
click india founder
click india founder

This is the most popular classified website in india with the worst design adapted and i must say its indian craiglist (Ugly but popular) . First of all if you will go to this website through search engines, searching for some thing, chances are you will click on the adsense ads wisely placed around the content. Its quite easy to develop a feeling after visiting this portal that ” why i came here”.

Clickindia was founded somewhere in noida with 5 people and grew without the fuel of advertisement to the top most slot in india . Amazingly they did it in just two years.

2. Quikr.com -
  • Alexa rank – 1100
  • Daily income – $2500
What Clickindia did in two years , quikr did it in one year with the power of money. On the month of its launch they spent a huge amount of money and pumped it in top 10k websites in the world. After that it grew due to its SEO friendly structure and gathered customers made through advertising. Nowadays also quikr spends a huge sum on adwords and is growing on to break on through to the other side.
quikr Quikr is indian arm of eBayclassifieds (Classified arm of eBay). The difference between clickindia and quikr is the diffrence in design. If clickindia care only for the content and growth rate, quikr have tried its best for making itself look like a glossy and soothing design. The only constraint it have bounded itself up to is that it have restricted itself to only 40 cities in india.

3. Olx.in -
  • Alexa rank -2200
  • Daily income -$1300
  • Founder -Fabrice Grinda
fabrice grinda
fabrice grinda
Fabrice grinda founded olx in year 2006 and now it is present in 90 countries. The overall revenue of olx is $5 million each year and its growing at an astronomical rate. The indian venture that is olx.in is one of the most successful business and have a huge share in its overall revenue. Fabrice grinda is an economics graduate and showed the world that how its possible to earn a huge revenue with a few PHP pages. Olx consists of 140 employees and Fabrice is CEO and founder of this crocodile website.

4. Click.in -
  • Alexa Rank – 3962
  • Daily Income – $700
click.in
Click.in is the 4th most popular website in india. Its a venture of OneIndia.in , a famous news portal with a world rank 600. Clearly it gets a lot of referral traffic from oneindia.in , thats why i don’t respect websites like these with existing godfathers. Although the design is cool and easily crawlable by both Google and users.

5. Locanto.in
  • Alexa rank – 5348
  • Daily Income – $500

Locanto have launched itself in 40 countries and five major languages. Locanto.in is indian classified and its also quite popular. As tha name suggest locanto gives lot of sh** about putting location while posting. For example its mandatory to put pin code while posting your ad. Who will tell them that half of india do not know their pin code.

6. vivastreet.co.in
  • Alexa Rank – 7500
  • Daily Income – $400
Vivastreet operates itself in 17 countries with its most successful venture in india. The unique feature of this classified is its browsable map like structure. Go on the home page and you will see the map of india along with small links of categories and locations.

7. Adoos.in
  • Alexa rank – 11,000
  • Daily Income – $250
adoos
Adoos was founded in 2003 and started its classified business from spain. Now it have spread its feet over 60 countries and 13 languages. Not at a faster growth rate like other big players, adoos still is stable at its current position.

8.  Indialist.com
  • Alexa Rank – 17,000
  • Daily Income -$170
indialist
Indialist is a classified business of BharatMatrimony.com. Although the website is still seo friendly but not good looking with the worst color combination possible. Whether it will remain at this spot or slip below by upcoming competitors, that is a thing to watch in near future.

9. Khojle.in -
  • Alexa Rank – 17,000
  • Daily Income -$140
khojle classifieds
Khojle is the online startup of dainik jagran group. Clearly another offline godfather and even after its seo unfreindly structure it have made it to the top 10 list in 2 years and now growing at a fast rate. I wonder why they have given the search box in the size of an elephant and wanna force users to search.

10. adeex.com -


Adeex is the freshest and looking forward to make it big in the indian classified market. The best things about this website is that although its new it have hugely invested in adwords campaign and tried its best to make it a better place to search for classifieds.

Monday, March 15, 2010

{ SEO } + { SEM }

Search Engine Optimization and Search engine marketing free tools coming soon.
If you want to attract to your site, hundreds and thousands of new targeted visitors every day, while adjusting for search algorithms, and without delving into the complex science, carefully read this page.


Dear Internet Entrepreneur,
How important is it for site optimization SEO?
The answer is simple - the more visitors you get, the more you will be subscriptions, registrations, orders, sales, profits and so on.
No move - no visitors.
No visitors - no money.
However, for most people, optimization SEO site - it is just an impossible mission.
People are taken for website optimization SEO all the forces are exploring all sorts of tricks, techniques of optimization SEO, and despite the fact that they are making at least some result in the end their site and remains at very low levels of attendance.
On the other hand, is full of examples where sites are making great strides without the intention of optimization SEO from the owner.
Moreover, attendance at these sites is growing from month to month.
What's the secret?
"80% of visitors come to the site because 20 percent of your actions"
This famous 80/20 rule, which applies to virtually all spheres of life and business. In this case, it just fits. Moreover, of all the techniques, secrets and techniques of optimization SEO only, only 20 per cent will bring you 80 percent attendance.
And those 20 percent lie far in the search engine optimization, algorithms, CEO and other complex sciences. That is why people who do not know anything really about optimization SEO, sometimes create the most popular sites.
Because they focus on more important activities.
In carrying out these actions on a regular basis, you can get almost any number of visitors to any of its sites.
What kind of action? It is this and is dedicated to this project.
Who am I to teach you?
I will not try you something to prove here, hang noodles on the ears, to write what I am smart, show screenshots of the popularity and amount of money earned, as it would make the authors of other training courses.
In the end, all these things can and lie, screenshots can and do forge.
I have nothing to hide, so you can check in as my materials, to meet with me and my work, you can simply type my name - Dhaval Kamdar- in any search engine.
In the Internet you will find a large number of my original articles, audio, video, and reviews of real people who have helped my materials.
Of the notable achievements, I can mention the creation of the video course "Strategies for effective optimization SEO", which was the first detailed video courses for optimization SEO in Russia and almost immediately became a bestseller.
Since its release, I managed to get a large number of letters of gratitude from real webmasters as well as find a lot of positive feedback and reviews on the web.
Last year I spent a lot of consultations in the field of optimization SEO, to observe and participate in the optimization SEO of various projects, which helped to identify all the same actions have the maximum impact on attendance.
Through detailed analysis, the experience of others, as well as some experimentation, I managed to find one simple and universal solution optimization SEO, which today will be available to you.
I present to you a new educational video course ...
MASTER PLAN FOR THE optimization SEO SITE
"This is a full 8-hour guide to promote absolutely any site to the maximum levels of attendance!"
Everything is explained step by step, simple human language, in an accessible and easy to master the form!

You will receive a course on DVD-ROM with a light and easy to use interface inside:
(The disc menu and the course runs on any computer with any platform - Windows, Mac, Linux and others)
The course consists of ten training modules.
You can spend their training in one of two scenarios:
You can use the tactics
Each module, in fact, is the key to the visitors. That is, you can listen to one module, use the information only from him and had to get the result. Therefore, if you do not have time to play the course as a whole, then parts of it could be for you to move tactics.
You can use the strategy
If you have enough time, then listen to the entire course from beginning to end, including the latest module "master plan". From it you learn how to consistently apply all of you up to date researched information to unleash any site to any level of attendance. You get to this particular strategy.
Below the page you will find a description of each of the ten modules of the course ...
Module # 1: only one word that defines success
Learn the basics of optimization SEO of the site and find important. One concept, one word, one step - and your site will be known throughout the network. And that word is not "money"!
From this module you will be able to understand the new ideology of the optimization SEO, which went through many projects in Russia. This is the basic foundation of any optimization SEO of the site.
Length: 42 minutes 47 seconds.
Here are just a part of what you learn by studying this module: What is the content and how to use it for optimization SEO of sites? How to start a website optimization SEO from scratch? Even if you only first saw this keyboard, this module shows you how to do it. Hit season: optimization SEO without money (all heard about it, but few know how this is possible). Within a few hours you will be completely different way to imagine the basic ways of optimization SEO. Why, if you have not started work early to give up? Why 97 of 100 projects have already died in the first month? (not less than half of them did not understand what was the catch!)) What do a popular website? How do they succeed? How to progress? Just one word - and you'll be able to give answers to these and other questions. Can unleash site in one step? (this is also really like checkmate in three moves in chess). One project + one simple step = real profit! What is common between the optimization SEO of a site and thermonuclear reaction? The rule of "more is more." You will learn how to use "slow nuclear explosion" to the optimization SEO of projects on the Internet. Why is it good that there is no magic bullet or universal formulas for attracting visitors, as well as how it deals specifically with you? Why do so many projects are forgotten in the middle? This is the same when you are waiting for a bus for 30 minutes - you'll have to wait in the hope that it will come, or go on foot? How to get through to a huge surge, or why in a moment suddenly comes a breakthrough? Some abandoned their projects in just a minute before. How to start big projects? Why did they become famous without attachments? Earlier in RuNet almost no information. Now there is none - although, of course, from the side and not say. Use it as their most powerful weapon. Why only SEO - is a very bad version of the optimization SEO? (That which will never tell you seo-experts!) Unconscious search engine optimization - internet marketing myth or reality? When exactly will you get the result? How best to approach this time and start receiving visitors within a few days? What is still more efficient - a search or content optimization? You will receive a final decision, which will provide quick results at the initial stage of optimization SEO and a steady stream of visitors in the future.
Module # 2: it is impossible to measure, but you can get?
Make your site attractive to the people: learn to predict all the needs of the target audience and give appropriate responses to their expectations.
From this module you will receive a specific interest in methods of heating and forming the nucleus site.
Duration: 62 minutes 7 seconds.
Here are just a part of what you learn by studying this module: "We wanted the best, but it turned out as always" or "No one seeks to create bullshit". As you can appreciate, do you "as always" or still "as better"? Why competitors in your field - your best friend in the optimization SEO? (Master Aikido know why a strong opponent always interesting weak) What's better - a shot from a pistol or a bombardment? When it comes to optimization SEO, the answer may shock you slightly. Quality against quantity - is it possible to combine neobedinyaemoe? Gourmet method SWIPE, which has for many years using the Western guru. With it you can create any number of quality articles, as well as easy to delegate work on their writing. How to write opinion articles, while not figuring in the subject? (Nobody can guarantee that, after reading your article, you do not become an expert!) Where, where your competitors are taking so much interesting material every day? Why are all your documents are preserved after someone drown your computer in a lake hot acid? (You'll learn how to protect all the work already done). Methods of the breakdown of espionage in the network - how to find all the competitors to know how they live, what they breathe, and why have succeeded? Correct search content: there is a huge army of people who are already working for you. So why do you still do not know it? Start using it right now! Everyone can see how well developed competitors. But not everyone uses their experience. How to use already invented the wheel? What movie you should see: about Terminator, about Bill Gates or "Terminator against Bill Gates? Secrets of interesting content. Why ordinary paper notebook is often more important than the computer? Notebook for 3 $ and a pencil for 1 $ can give you the effect is worth a million!
Module # 3: Key storm
Learn how to attract visitors without the use of huge budgets, as well as how to use the work done by your competitors for personal gain.
This module will show you the basics of planning your next advertising campaign, setting specific goals and objectives, as well as the choice of the right audience.
Length: 48 minutes 14 seconds.
Here are just a part of what you learn by studying this module: How to use the guarantee of traffic? Few people understand how it can be due to constantly evolve, so many allow competitors to circumvent him. Three-stage strategy keyword tool, used by all experienced SEOs. Simple? Yes. Easy? No. Learn to - and your efficiency will increase in times. How to think not about how many people you can attract, or why everyone starts at the wrong end? Endless source of ideas for optimization SEO or a mountain avalanche, started with a snowball. Unique method of brainstorming, which you can use on your site today! Why visitors do not leave with some good sites? (No, seriously, why would not they just up and leave?) Three step optimization SEO - as three moves before checkmate. Simple, fast and extremely effective. Find out where there are areas without competitors, but with a mass of customers. Learn to see them in any area. Take advantage of the fact that competitors hyped myself for you. How do you think it is inhumane tough reception efficiency or normal business practice? Where exactly quantity turns into quality. Why do tours to Antarctica and the creation of sites in the Arctic - this is not a joke? You went to the visitor, looking for something on another topic. He stayed and read everything from cover to cover, and then began to return every day. What have you done with him? (perhaps the leaders of sects already know the answer, but it is wrong). Shot doublets - as in one motion to double the efficiency of optimization SEO? The magic rule "wider and deeper", which misses up to 99% of the owners of sites (no, seriously, that so many people are lazy, instead of making just one important action). How to convert visitors into buyers with properly selected keywords?
Module # 4: Statistical key to success
This module will be a revelation even to many specialists in search engine optimization SEO.
From it you learn to analyze their future plans: five minutes of analysis will save you a few months of work. Calculate how much you can deceive the company offering the services of SEO.
Length: 53 minutes 25 seconds.
Here are just a part of what you learn by studying this module: Why do so many SEOs expect hundreds of thousands of visitors per month on any request, but in fact their is much less? This is a mistake which ruins the analysis of the roots (I met her, even among people who call themselves experts optimization:). How to make correct and adequate prediction of the number of visitors? Learn that more people remember when they think about your product or service (it's not telepathy, but quite real strategy). Categorized list of keywords to move without extra effort - in three clicks! Use the results of market research, has made competitors for you (to get the data, not necessarily be a hacker). Why Rambler Yandex better, despite the fact that its market share is much less? As statistics Runet all sites will help you in seconds. All data from all sites: for such is even difficult to dream! Why cost-specific queries are often much more expensive and more effective overall? Even SEO-specialists sometimes do not understand this - learn to expect a clear advantage is in its field. When casual users give you the recipe right move? How to see and use these tips to work? What is better - "Plastic windows" or "Dom-2"? How to find a gold mine, even at the most competitive market? Where to find the number that shows how much more your site to evolve to the level of the leader of the sphere? (Remember, what it is today - and compare a month after the course). How to evaluate the competitiveness of your questions and not to engage in battle, where the price of victory is too high? What does the inside page top issue? Why is this you have to light up the eyes? What is the competitiveness of the request and how to measure it? You will get practical tips on how to get the number of optimized according to your request sites, and consequently, your chances improve their place in the issuance of him. Page Rank and IC Yandex. What are these concepts? You will see how they can be used to obtain information on key demands. Learn to identify at first glance to search real time and search optimization SEO budgets. Do you want two weeks on I place no extra cost? You'll see where this is possible.
Module # 5: Structuring
Are you sure that during the process of moving going the right way and will definitely represent what should be the end result?
This module will help you evaluate the prospect and make sure to reach the goal is really the best way (which does not seem as such).
Length: 34 minutes 12 seconds.
Here are just a part of what you learn by studying this module: How important is it to do everything not in the creative chaos, and adhering to the structure? Why mess is good only in the minds of the creator, but not in site optimization SEO? How to get the user the effect of "Yes, this is what I need." Learn how to prevent the visitors to escape from the pages of your site. Which pages should be higher on the structure? Why the site structure so important to his advancement? What happens to those who do not understand? How better to "sprinkle" your set of keywords on your site? Why these words should be put on these very pages? How much more effective if done this way? Part of your pages will not work - they simply are not visible in search engines. How to correct the situation, because if you are not looking - then you do not have anywhere else? Warning A huge mistake focusing on queries! What is better - a year of work and 1000 users, or one hour and 500 users? The famous method of "one shot - one corpse" against the principle of nesting dolls. What is better, and in what situations - and how to benefit from both marketing strategies. Why do so many site owners admit a huge mistake even when choosing the most important goals? How not to throw their time, their money and their energy in the wind? Find out today, and not in a year - will see if you have 100% success in driving or just zilch? How to evaluate the effect of being on the first place the search issue? Realistic examples of working requests. Just compare your ideas about promoting the harsh practices. How can I make to get natural links you with the right keywords? (completely free, without using any secret techniques of the impact on the minds of users!) Find out what the context test, what it is you need and how to spend it. Why should those who have invested huge sums of money in the optimization SEO, the result often receive far less than those who at first thinks and then puts an order of magnitude smaller? Why we move to high-demand, no need to actually move to high-demand?

Module # 6: Simple SEO
These are the 20 percent of SEO, which can give you 80 percent effect. Spend a couple of hours on this module and to work with the site - and save several years of the study of algorithms of search engines.
This module will show you how you can do without the analysis of algorithms, and use techniques that will work even after several years.
Length: 39 minutes 52 seconds.
Here are just a part of what you learn by studying this module: Who you need - a zombie or a target visitors? SEO - is a way to deceive the search engine or the ability to make your site more accessible to the user? Why you do not need to repeat the mistakes of his experience of optimizers to you, but you can skip to the last stages? No, seriously, how is it that you miss so many interesting and cognitive errors? How can I optimize where to place the words, how many words on a page? Is myths inspired by last year's articles on the optimization. Now everything has been operating a little differently. The user does not choose between your site and the sites of competitors, but simply closes inappropriate until it sees a decent option. How can it clear that your site - exactly what he was looking for? The golden rule of search engine optimization - if you do not know it, you do not know anything about SEO. Learn about the main thing is the most important element of the site, which affects the optimization SEO and sales. What is actually needed headings and subheadings? How best to select text? Why is the keyword at the beginning of a paragraph can be as "strong", as in the title? Correct and incorrect typography headings: beautiful, right and good selling. You can select all items. Magnets attention - a simple psychological trick, bringing a great effect. It is better to take advantage of such magnets before the competition! 3 major mistake that the webmaster, making out the titles on the site (and 3 of the Council, how to use competitors' mistakes for the benefit). As a result of optimizing a specific page for a particular word? (average run time - 5 minutes per page)
Module # 7: Link Building
From this module you will learn simple techniques that will improve the efficiency of optimization SEO at times. You learn how to attract links, and learn how to do it naturally, so that search engines were loyal to these links.
Construction of link structure - is the most important and most difficult part of search engine optimization, you will also learn how to make your way as comfortable as possible.
Length: 39 minutes 22 seconds.
Here are just a part of what you learn by studying this module: It really works inbound link: learn to correctly render the authority and dispose of them. Warning To get quick results, no need to hurry. Why fast optimization SEO - the most dangerous? Do not repeat the mistakes of inexperienced prodvizhentsev! How can a movement be absurd in the bath? (this is not a Russian steam bath or Finnish sauna, but that may deprive you of 70 per cent of traffic) Not all links are equally useful. When one link is worth a thousand? How to get only those links? What are the ways you can get guaranteed links to the site? Rules for registration in catalogs and white techniques, not obvious to beginners. How many titles should be at your site and how it may affect the number of options that you get? Why free link can cost you more paid? (Safety instructions) How else can we increase the number of links to the site, after you have registered him once in the catalogs? Stateyny marketing. What exactly lies behind this way of optimization SEO, and how it should be used to obtain quality links? Why is the inner perelinkovka or why you really thought about hypertext. Objectively, only about 10% of the site owners know the answer to this question, and only half of them apply knowledge in practice. How to deal with duplicate content and get out 1 of Article 100 or 1000 unique to search engines? Sleight of Hand and no fraud! There are two ways of placement of articles: 1) free and 2) qualitative. Advantages and disadvantages of these options. Do not rush to choose until you know them all. Nizkochastotniki - why, unwinding home, you need to unscrew the inside pages. To raise the reference indicators for your site, you do not have a red diploma in applied mathematics, and to know the formula for ranking.
Module # 8: bait for links
You may have heard that for obtaining natural links, you must get others to link to your site for free. This module will show you how you can achieve this.
From this module you will learn not only how to get a large number of links to your site for search engine optimization, but also how to get even with the additional target visitors.
Duration: 23 minutes, 53 seconds.
Here are just a part of what you learn by studying this module: How to develop only natural links? Many successful sites have long since done. Learn their secret and enter the number of leaders. Secrets of lists - "33 of the Council for the owner of the site, 55 errors webmasters, 100 recipes and 1001 useful advice" - the most powerful ways to attract natural links. How to organize a mini-revolution in its niche - trouble-free way to attract links from all areas. Infect the network virus! All flavors of viral spread, buzz-marketing and "word of mouth". How to use satire, humor and jokes for a viral optimization SEO? (as well as not use) Link, which will bring you hundreds of users. As it can not be clicked, and it is not visible to search engines. Put it - and you will talk about for years. Something to hide from you all the internet marketing guru? Why, to reveal this secret, you need to become a guru? Want to become an expert? Catch the expert and do not let go until he tells all that is necessary. A simple way to get a tangible link with the interview. The method of "Oscar". Arranging award in its niche, you will get a barrage of options within just a few weeks. From small ceremonies to release leaders of you can throw a bomb and a lot of hype to attract attention. What little script can give you a tremendous impact on attracting links. It's easy, it causes addiction, and it is legal. Combine all the ways to get links into a single strategy - and just enjoy the result (sooner or later you can do and automate this process!)
Module # 9: the creation of "light" content
The more content available on your site, the more visitors you get. With this module, you can literally put the production of content on autopilot.
You'll also learn how to get a free unique content. That is, other people will do the work for you, and, based solely on personal interest, without asking for payment.
Duration: 31 minutes 58 seconds.
Here are just a part of what you learn by studying this module: What if the time to maintain high quality content to your site is not enough? You will receive the economic rationale for the use of employees. Proven ways to create "light" content, when your site is already filled, but for the further optimization SEO you need more material. As a leader become a leader? Why big investments quickly pay for themselves? Why spend money now, when you can not invest and spend their time? Specific answers to specific questions: users themselves will offer you a theme for the articles - and even to some extent they write. (for this type of content you do not even need to pick keywords) Why do people like to work for you for free? How to find these people and use their energy for peaceful purposes? How fast and almost free to get 100 articles for the site? (This is to everyone's taste, but few people realize what is really happening). What to do if there is no money, or how to use creative. Redeem money for the idea, and vice versa! How to get free content of excellent quality, dedicated just to your goods. (Of course, Amazon knew this a few years ago, but few people realized learn from this experience). How to create a collection point for "glass content" on the site? (How do you think, who gets more money - the man who collects bottles, or one who takes them?) 3 tips how to encourage users to write on the case, or why they would not write in comments "hello, how are you?". When most complex form can be better than a little convenient field to send a message? Do not listen to usability professionals: do business! How much is it to hire a good copywriter? (the amount for the good work you are too shy to voice). What if the candidates for the post of copywriter too little, and they do not suit you? You will learn how to get almost incalculable number of applicants for new position.
Module # 10: Master plan
The final lesson of the course will help the 12 steps to connect all that you had time to learn together and get the specific strategy. You know what, when and in what order you need to take to reach any level of attendance.
If you need the knowledge of the course a year, there will be enough to listen to this module - they come and will be contacted in your memory.
Length: 18 minutes 6 seconds.
Here are just a part of what you learn by studying this module: How is the creation of the master plan will help you in the optimization SEO of a site, or why untwist without a plan - as silly as to be a commander without a map? The fact that you will not do, but what you need to make sure. Many miss the important points of the course with the words "me-too well, it is not necessary. Check whether all the steps to success you remember. Learn how your main competitors can continuously update their sites, regardless of weather, economic status or even holidays. Conduct reconnaissance: what did your competitors and what specifically made. Use their experience and not repeat their mistakes. How to calculate the number of users who will come to your site. Before the course, these numbers would have seemed like science fiction to you! Learn how to group the high-and midrange. One of the favorite and most effective methods of masters SEO. How best to publish - 10 articles for 10 days or 20 articles for one? How to look at this search engine, and that users will think? Do you always return to sites with useful information? How to make sure that people kept returning it to you? Why use a certain mode of operation has a positive effect on the quality of content? How many people and what to bring to your site unwound many times faster? A simple way to always keep abreast of and monitor their progress.
What exactly do you get from the course?
It would be logical to ask what is specifically unique to this method of optimization SEO, how it works, how it can help you, and why you should order it.
You can unleash any site
The method is suitable for absolutely any site, on any topic. This means that you can untwist any of their new or existing projects, even if they are in different niches. You'll also be able to help with the optimization SEO of a others.
You will learn how to untwist sites from scratch
Even if the site was just created, and you have not yet carried absolutely no procedures relating to the optimization SEO, you will still be able to bring it to a good level of visits.
optimization SEO from scratch would be even a plus for you, as you can from the first minute to focus on those things that bring you maximum results.
You will get stable results every time without exception
Once you have mastered the technique in practice once, you can use it again and again to any sites on the Internet. You may want to revive their old projects that you have closed because of low attendance.
The method will work for you consistently every time.
You will be able to steadily increase traffic to your site from month to month
One of the biggest problems occurs when a person spins the site only to a certain level, and attendance at the it freezes, for example, in the interval 100 visitors per day. The course, you will understand how to avoid and make his attendance to progress.
Moreover, it will happen on autopilot, if you simply follow the procedure. It is constructed so that each month you'll get more and more visitors. And the more visitors you get, the more new visitors will come. That is, you get something like a geometric progression.
You will be able to attract absolutely any number of visitors
Do not let this phrase to shock you.
Is real.
With the reservation, of course, that you will do all that is required. I must admit, have to work. But absolutely every level of attendance is possible.
The problem of existing approaches to the optimization SEO - a limited niche. If your keyword is requested enough, you'll like anything with this can not help it. Of course you will learn how to circumvent this problem and to obtain any number of new visitors.
You can do without investing money in optimization SEO
If the first stage you have no money on optimization SEO - this is normal.
You can move your site without them. However, once I warn you in the long run you would in any case invest the money in advance.
The great advantage of the methodology of the course lies in the fact that at the very beginning you can do all the work on its own, without any investment, make sure you had a chance to reach a certain level of attendance and the first to start earning money.
You are not require any special knowledge
Frankly, the course is available, even the teapot, which is not heard about the optimization SEO up to this point at all. However, this does not mean that the information in the course presented at a low level. Simply complicated things in it due to easy words and simple examples.
Therefore, even if you are a professional in the field of Internet marketing, you will be useful to listen to the course to a little "down to earth" and see how everything is simple.
You can reassign the optimization SEO to other people
If you do not have time to unscrew the site itself, the technique will allow you to fully or partially delegate the process to others. This can be very useful if you have many projects as you can simply control the process, and free time to spend, for example, to create new projects and ongoing support.
You will only need to follow the simple steps
The best part is when in front of you have an action plan with concrete steps, through which must pass in order to get the result. Such a plan you have, and you just have to transfer it to practice. You no longer have to knock on the sides, when you know beforehand to what they should focus.
You will use only legal methods
Methodology completely "white". Вы можете быть спокойны за то, что вы ничего не нарушаете и соблюдаете даже этические нормы. Incidentally, this is perhaps one of the reasons why the technique allows attendance continuously progressing. You can be sure about the fact that your site will not block one day.
You protect yourself from penalties search engines
The method is also friendly to search engines. From any bans and penalties you will not have to shiver. Moreover, the basic techniques of the course, on the contrary, cause sympathy of search engines, as you give them what they like most - clean content. The most important thing - you can just be quiet for the future of the site.
You will create the foundation for its brand
Throughout the way, while you untwist the site, you will create a name for himself. Due to the "white" receptions and a large amount of content your work, one way or another, will benefit other people. This is one of the foundations of the methodology. And if you help others, then other people will treat you better, begin to trust you, will actively monitor your activity. It's all will allow you to create the basis for its future brand.
In the future you can, for example, to create educational products, to sell different products, related to the topic of your site, or even write a book.
The main thing that you will have the name and their admirers. And all this will be built automatically, while you are doing unwrapping.
You will have more subscribers / readers / listeners
This, incidentally, is your future fans, fans, if you want. You will be able to achieve what you will read and listen. If you have a newsletter / blog / podcast, you'll be able to significantly increase its audience, which then you will already be able to make commercial offers. And it will be perceived as even more as a recommendation than a sale.
You will be able to increase their sales and get more profits
Most importantly, methods of optimization SEO will let you sell more! More sales means more money for you. The more visitors you bring, the more money you get in the end.
One of the most basic lessons of Internet marketing, which I made - to double the profit from the site, you simply double its attendance. It works like a clock! And believe me, double the attendance at times not so difficult.

Tuesday, May 13, 2008




Google has various strategies advertisers and individuals can use to make money.
It isn't just the big players who are benefiting from Google AdWords and AdSense. A whole network has arisen, including advertisers ranging from SMEs to MNCs, hosts from large publishing portals to individual bloggers, and, of course, the 50 million Internet users in the country.


Try typing `jobs' on Google search, and you might be in for a surprise — on the sponsored links column, one of the ads is by competitor Yahoo!
That is probably why Murugavel Janakiraman, Founder and Chief Executive Officer, Bharatmatrimony.com, comfortably maintains relations with both companies — Yahoo is an investor in his portal, while the other provides advertising space for the matchmaker.
However, it isn't just the big players who are benefiting from Google AdWords and AdSense. A whole network has arisen, which includes advertisers from SMEs to MNCs, hosts from large publishing portals to individual bloggers, and, of course, the 50 million Internet users in the country. According to a comScore Media Matrix 2005 report, about 80 per cent of Internet users access Google.com.

K. Sundararaman, Acting Sales Head, Google India, sheds some light on how this network works. He says that apart from the ads that appear on http://www.google.com/, there is Google AdSense, which allows individual Web sites to rent out the space on the page.
These Web sites, Sundararaman explains, are selected through `site targeting' that "allows advertisers to choose individual Web sites within the Google content network where they would like their ads to appear ... allowing advertisers to handpick the audience they want to reach."

Managing ad campaigns
Apart from this, the advertiser can specify search-targeted keywords for categories such as broad matches, phrase matches, exact matches or negative matches. This keyword matching system is completely automated. "We suggest using a combination of two or more of these techniques to run an effective ad campaign," he says.
Which in turn means that managing an effective ad campaign with Google AdWords is not quite such a simple project. For example, Bharatmatrimony.com has a three-member internal team that continually reviews the conversion rate of the number of people that click on their ads in other Web sites, the cost of advertising on Google and the relevance of the keywords that the company has submitted, says Janakiraman.
As large clients, they work in conjunction with a team from Google that has been assigned to work with them. The company has bought about 30,000 keywords.

Keywords matter
Similarly, eBay has an internal team that works full-time on the paid search programme with the Google account team, according to Rathin Lahiri, Head - Marketing, eBay India. This is possibly because "paid search is one of the better performing channels and the search customer is an evolved customer," he says.
The revenue model for the Web site is that advertisers pay for the click or impression that they receive.
For ads priced at cost-per-thousand-clicks, an advertiser may pay as low as Rs 10 per thousand, and for cost-per-click priced ads, it may be as low as Re 0.44 per click, according to the company.
The rate of keywords varies, says Lahiri. For example, the keyword `Nokia' would be more valuable than a keyword such as `pencil' — at the end of the day, the rate that eBay pays is a function of the click-through-rate and the cost-per-click. The keyword `Nokia phone' is more valuable than `Nokia blue tooth device' and therefore has a better click-through-rate.

Users big and small
This has opened up a whole market through the AdSense route. And since the tool caters to publishers of all sizes, the company has both large publishers that have content on the Internet such as Sify.com, NDTV.com, and Moneycontrol.com, as well as individual Web site owners.
Deepesh Agarwal, who runs a Web site that provides freeware solutions, receives on an average 4,000-odd daily ad impressions and earns anywhere from $800 to $2,100 per month depending on the amount of traffic and its `quality.'
He has been using the service for three years. Though the first two years didn't yield many results, but the last year has been a good one. In fact, though the Web site was never intended as a money-spinner, it now constitutes the biggest portion of Agarwal's revenue.

Success story
"My traffic is primarily from the US and Canada — about 60 per cent — and the visitors are common computer users looking for free alternatives for paid shareware applications meant for day-to-day computer maintenance tasks," he explains.
But it doesn't even have to get that technical to be a success. Jamshed Velayuda Rajan, a Usability Consultant with Satyam Computers, maintains two Web sites — one in which he writes about himself and his family, and another blog on cricket.
The latter, he expects, will have traffic of about 2,500 to 3,500 people when cricket matches are going on.
Typically, 350 unique people per day, and about 450 to 500 clicks is the count for his two portals combined.
As for the remuneration, he explains, "High value keywords would earn more — if I had a finance blog, for example, I could make as much as $4 for one click.
Since cricket is not a money-spinner in that sense, perhaps between 10 and 30 cents per click." All in all, he has made about Rs 30,000 in the last two years.
Not bad for a man who was looking to have a bit of fun by writing about his life and his family.

Source: www.thehindubusinessline.com/bline/catalyst/2006/08/24/stories/2006082400260300.htm

Thursday, December 20, 2007

How the Page Ranked !!!

Google searches more sites more quickly, delivering the most relevant results.

Google runs on a unique combination of advanced hardware and software. The speed you experience can be attributed in part to the efficiency of our search algorithm and partly to the thousands of low cost PC's we've networked together to create a superfast search engine.
The heart of our software is PageRank™, a system for ranking web pages developed by our founders Larry Page and Sergey Brin at Stanford University. And while we have dozens of engineers working to improve every aspect of Google on a daily basis, PageRank continues to play a central role in many of our web search tools.


PageRank Explained

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at considerably more than the sheer volume of votes, or links a page receives; for example, it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important." Using these and other factors, Google provides its views on pages' relative importance.

Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines dozens of aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.

Integrity

Google's complex automated methods make human tampering with our search results extremely difficult. And though we may run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a particular or higher placement). A Google search provides an easy and effective way to find high-quality websites that contain information relevant to your search.

Benefits Of Google

Benefits of a Google Search

1. Your search covers billions of URLs.
Google's index, comprised of billions of URLs, is the first of its kind and represents the most comprehensive collection of the most useful web pages on the Internet. While index size alone is not the key determinant of quality results, it has an obvious effect on the likelihood of a relevant result being returned.

2. You'll see only pages that are relevant to the terms you type.
Google only produces results that match all of your search terms or, through use of a proprietary technology, results that match very close variations of the words you've entered (e.g., if you enter "comic book", we may return results for "comic books" as well). The search terms or their variants must appear in the text of the page or in the text of the links pointing to the page. This spares you the frustration of viewing a multitude of results that have nothing to do with what you're looking to find.

3. The position of your search terms is treated with respect.
Google analyzes the proximity of your search terms within the page. Google prioritizes results according to how closely your individual search terms appear and favors results that have your search terms near each other. Because of this, the result is much more likely to be relevant to your query.

4. You see what you're getting before you click.
Instead of web page summaries that never change, Google shows an excerpt (or "snippet") of the text that matches your query -- with your search terms in boldface -- right in the search results. This sneak preview gives you a good idea if a page is going to be relevant before you visit it.

5. You can feel lucky and save time doing it.
Google excels at producing extremely relevant results, and flat out nails many queries such as company names. We're so confident, in fact, that we've installed an "I'm Feeling Lucky" button, which takes you directly to the site of the highest ranked result in your search. Try it and let us know if our confidence is justified.

6. You can get it, even when it's gone.
As Google crawls the web, it takes a snapshot of each page and analyzes it to determine the page's relevance. You can access these cached pages if the original page is temporarily unavailable due to Internet congestion or server problems. Though the information on cached pages is frequently not the most recent version of a site, it usually contains useful information. Plus, your search terms will be highlighted in color on the cached page, making it easy to find the section of the page relevant to your query.

http://www.googleadword.co.cc/

Tuesday, December 18, 2007

Google Voucher…. Hurry!!!

Where can I get a Google Adwords voucher from?

Google Adwords are giving away a £30 voucher for you to spend on advertising online.

To get a £30 Google Adwords voucher just click on the following link and fill in the form.

http://services.google.com/marketing/links/adw-freetrial

Google will send you an email within 1-3 business days containing a voucher code and instructions.

Monday, December 3, 2007

Increase your Bottom-line by Advertising for Relationships

Now, that title probably makes you think that we're going to talk about personals ads. In a way, we are. The step that comes after buying a pay-per-click ad, like Google Adwords and the like is figuring out what to do with your traffic once you've got it coming in. After all, it's costing you money, you might as well try to convert that into cash flow.


 

Next you need a well thought out marketing plan.


 

So, think for a long moment. Put yourself in the position of the person who comes to your web site by that adword click. What do they see? What's on their mind when they click the link? (You should have a good idea for this based on the search term you paid for.)


 

A lot of people new to Pay Per Click ads have this expectation that someone will click on the link, see the picture of the product, whip out the credit card and buy on the spot. A little bit of soul searching and/or common sense will show why that expectation is a recipe for disaster: How many times have you done exactly that behavior?

Most likely, what happened is that you skimmed the offer, hit the back button, checked competing offers, and thought it over. Visitors to your web site are (more or less) like you. They're going to do the same thing. Now, that should put some context into the mix for you, and tells you something you should be doing. Comparison shop.


 

"Wanted, a confidant who has a deep abiding passion for, who isn't a know it all or film flam artist, who respects that my time is valuable, and wants to set up a long term relationship, with a lot of repeat visits for mutual benefit."


 

Notice what it isn't asking for? Someone to put a high pressure sell tactic on them, and try to finagle their credit card out of their wallet. And yet, so many pay per click ads lead to web sites that are nothing but "buy, buy, buy" that it's kind of scary how bad the marketing acumen is for the people who set them up.


 

To make the sale, you need to express your interest in what the customer wants, you need to establish your credibility, and you need to make it clear that they stand to benefit from giving you some of their time. Then, you need to wait, and show them the respect that says "I trust you to make a reasonable decision - go check out the other sites; you'll be back here."


 

The easy way to do this is offer them a taste of the content they'll get for subscribing. You get their contact info, they get your information content (with offers for products they might be interested in), and it's a fair trade. This also establishes that you have a deep and abiding interest in the subject matter, are willing to share information on it, and are willing to be patient enough to let them make up their own minds. That shows that you respect them. This is the foundation of any lasting, long term relationship, whether romantic, or commercial.


 

Sharon Gantt also known as The Queen of Adwords Copywriting created & managed hundreds of ad campaigns on the major search engines. Learn how to boost your sales, get better cash flow with targeted effective Internet marketing. PPC the Easy Way

Get Google with Adword Program to Boost Website Visits

The Google Adwords program is a very popular new program. Mainly people who have products to sell on the Internet use it.  If you want to sell products, it might be a good idea to check into the Google Adwords program to give you web site more exposure. Besides, it is not hard to learn and it can mean big profits for your business too.

The Google Adwords program is a PPC, a pay per click program. It combines the use of an ad with text as advertisement for a product. You can write your own ad or have Google write it for you. Many people prefer to write their own ad. The ads consist of top keywords that are important to a website. More than likely you have seen the ads and not even realized what they were. They are usually vertical ads on the right hand of a computer screen you will see after you have done a search for something on the Internet, although occasionally the ads are horizontal.

It does cost to place an ad with Google Adwords. This cost depends on what you are willing to pay for a CPC, a cost per click. If you have done a good keyword search before you write your ad then it is possible to use those keywords that will help your site and the ad will cost you less. Overall, it will cost you less because you have targeted your keywords to create an ad that draws in customers that will buy your products. Remember the less you are willing to pay for good keywords, the lower your ads will appear on the computer screen.

You need to consider that you will be in competition with other websites that use PPC and there might be times that you will have to adjust what you pay for your ad. Finding relative keywords does take some work on your part.  So, others that have found the relative keywords first, in order to bump out competition, are willing to pay a higher click through premium. Be sure you know what you are willing to pay for this ad text service from Google Adwords before you get started.

Once you are at the level set by Google to stay in the rankings of valid PPC sites, you will need to maintain your listing. You cannot just create them, then forget about them and move on. You're ranking will fall because of tight competition for keywords and therefore ad placement. The ranking in a Google Adwords program is based on how many times a person clicks on your ad. The CTR, click through rate, is the life or death of your ad on Google Adwords. What else can you do to remain in the top rankings besides having good relevant keywords? The use of solid attention grabbing copy is another key to keeping your site prominent in a Google Adwords ranking.

The Internet has changed dramatically in the last two years. For example, the domain names that were consider once high ranking and were very easy to get are rare to find today. So an acceptance of longer domain name extensions was created because of competition between websites. Banner ads became very popular and for a while, people were able to make money with them on the Internet. Banner ads are still used but more so as a linking tool to several different sites of an owner. This is done in the hopes to make more money covering many unique sites. There were a billion sites but trying to find customers is getting much harder to do.

That is why the Goggle Adwords program was developed. Mass keyword targeting was the first step in trying to find a way to find an audience, but that proved too inefficient.  There were just too many words on the Internet! Now, Google has created a marketing concept of site targeting for consumer searchers. This makes it a real benefit for you as a searcher or an advertiser. Information is much easier to find and because of targeted keyword use, it is what you need to find. As an advertiser you can target specific sties that you want to advertise on.

Google Keywords does have its detractors. So if you are not sure if you want to use it, take it for a test run first. Go online and find out first everything you can about it. Use the extensive learning center at Google Adwords. Talk with others that use it to see what they thought about it. Read about some of the problems that others have faced and overcome with Google Adwords.   It might be the key to your success online.

Tuesday, November 6, 2007

Go Dynamic! …with Google Adwords Dynamic Keyword Insertion

As I continue to experiment with new affiliate PPC campaigns, I’ve been venturing into new techniques I previously had not tried. One of those techniques is using “Dynamic Keyword Insertion” (also known as DKI) with Adwords. DKI allows you to have specific keywords in your advertising campaign displayed automatically within your text ads. Here is how to do it…

Using Dynamic Keyword Insertion Within Your Adwords Text Ads:

In this example, lets say you want to target “Dog Training” keywords.

If you were targeting the keyword “Train Dog” in Google Adwords, you text Ad might look something like this:

How To Train A Dog
40,000+ Copies Sold. Train Dog
With Immediate Results, Guaranteed!
AffiliateOffer123.com

You are probably going to want to expand your campaign from broad keywords to more specific highly targeted keywords as well (such as breeds of dogs).

For example, “Train Beagle” Train Collie” “Train Bulldog”

Instead of setting up a separate Adword’s Adgroup with a different Text Ad for each keyword you can consider using Dynamic Keyword Insertion. In this example, here is how you would do this:

1. Setup Adgroup named “Train Dog”

2. Add keywords (preferably using exact and phrase match).
[Train Beagle]
[Train Collie]
[Train Bulldog]
“Train Beagle”
“Train Collie”
“Train Bulldog”
ect…you would continue this with all dog breed names.

3. Create the Text Ad in the following format:

{KeyWord:How To Train Your Dog}
40,000+ Copies Sold. How to Train
With Immediate Results, Guaranteed!
AffiliateOffer123.com/{KeyWord:Train-Dog}

Now when someone searches for “Train Beagle” your ad will appear like this (automatically!):

Train Beagle
40,000+ Copies Sold. How to Train
With Immediate Results, Guaranteed!
AffiliateOffer123.com/Train+Beagle

How Does It Work?

The syntax for Google AdWords Dynamic Keyword Insertion is {keyword: } but you will also need to add some default text after “KeyWord:” and within brackets.

The text placed after the colon is the default text which is displayed in the case that your keyword phrase is too long to be dynamically inserted into the ad.

The syntax code also allows for automatic capitalization changes:

> If you want to use all lower case use: {keyword:Default Text}
> If you want to use all UPPER CASE use: {KEYWORD:Default Text}
> If you want the First Letter Of Each Word all caps use:
{KeyWord:Default Text}
> If you want the First letter of first word caps use: {Keyword:Default Text}
> If you want the FIRST word all caps and everything else lower case use: {KEYword:Default Text}
> If you want the FIRST Word All Caps And The First Letter of other words all upper case use: {KEYWord:Default Text}

In part 2 of “Go Dynamic” I’ll explain how to use Adwords Dynamic Keyword Insertion on your landing page.

To Your Success!

Friday, October 12, 2007

SEO Tips / Tricks

Search engine optimization is the hottest thing to hit the internet since the arrival of the social networks. What is search engine optimization and what does it do? There are many different types of search engine optimization techniques but they all focus on the same goal. That goal is to get your websites higher ranking on the search engines, attract more traffic to your website so that your website gains enough exposure to actually show up in the top 10 spots of the search engines when people search for certain keywords. The reason why this is such a hot topic is because once your website gets ranked on the first page of the search engines, you will see a dramatic increase in your monthly profits.

Once a website is created it is very weak and although it looks good there is no way for the search engines to find your site among the other billion websites on the internet. To tell you the truth it truly is like finding a needle in a hay stack. Over a period of time, the search engines will eventually find and send their robots to crawl your website so that they can add this to their index. This is how the search engines not only find your site but also rate your site and see where it should be placed in the search engine rankings. If you can wait a year or so and let your website grow without any help from search engine optimization then that's fine. The truth is even when the website is mature it most likely will not receive the exposure that you are looking for. I know some people that have had their websites for over 5 years and they have a page rank of one and they are still not ranking anywhere for the most common keywords for their business. By the way, page rank is how the search engines value your website. Although it is very hard to achieve page rank, the more page rank you have the better ranking you will see. Most people with disagree with the page ranking but supposedly that may change in the very near future.

How can I Improve search engine rankings you may ask? There are many different ways to improve search engine rank and to improve the exposure of your website but you have to start out with a good structure first then move on to the more technical techniques. If you are ready to take that next step and learn two of the most important techniques of search engine optimization, then keep reading and enjoy.

The first way to improve search engine placement and in my opinion are the most important technique to focus on are onsite search engine optimization. This technique is very powerful. I will give you a few hints on how this technique works.

First, we are going to talk about onsite optimization. This is one of my favorite techniques because it does wonders to your website. This is one of the most important tasks you must do to help the search engines find your web pages. You have to make your pages stick out like a lighthouse on a foggy night so the search engines can see them easier. Make sure that all pages in your website have good title tags. These are located at the top of each website you arrive on and they describe what the page is about. Make sure that you don't have just your business name as the title because if no one knows about your business then how are they going to know what the name of your business is when they do a search for it. If you are going to be branding you business name and you think the business name will send you the traffic you want the by all means do it. Just like Nike, everyone knows what Nike is so people will use the keyword Nike to search for shoes and sports apparel.

Place some good keywords in the title tags that you think people will use to search for your business. This is a very powerful tool to help get your site more exposure. Next, make sure your "meta tags" description has a good compelling content for people to view and come to your site. Make the description about two sentences in length. This next step is very important. Make sure your "Meta Tag" keywords have all the good keywords that will help the search engines and people find your website pages. Now whatever keywords you place in this area, you need to also place these keywords all over inside the content of your website pages.

The content of your website has to be very compelling and you should also add these keywords here and there inside the content. Make sure the keywords you are using are related to your product you are selling on your website. If the content is not good and is just spammed with key words then you risk the chance of having the search engines boot your website. If this happens you will have a very slim chance of getting back into the search engine index. It's not worth it to spam keywords, if you get caught you may have to start a whole new website over and loose any leads or income you have worked so hard to get.

This is one of the key tools to help improve search engine ranking. If you follow this tool and implement this on your website you will see a great change in the traffic to your website. It is not going to happen overnight but if you do it correctly I promise you it will happen over time. Remember, your website is a long term investment that will only get better with age. If you can be patient and use these tools I have shown you, you will see the difference.

Google Commands 60% of Global Searches

Google netted 37.1 billion of 61 billion total searches for August, dwarfing totals from Yahoo, Baidu.com and Microsoft.


 

Google captured roughly 60 percent of the searches conducted worldwide in August, blowing away the field with 37.1 billion of 61 billion queries, according to new statistics from comScore. Five billion of Google's August searches came from the Mountain View, Calif., company's video property YouTube.com.

Yahoo sites ranked second with 8.5 billion worldwide searches, while Chinese language search portal Baidu.com nabbed third place with more than 3.2 billion searches. Microsoft sites grabbed fourth place worldwide with a 2.1 billion searches for August.

The results were another day at the office for Google, which has stock experts and pundits giddy over its $633.38 trading price Oct. 11.

Some market experts think the rampant speculation over a potential Google phone is responsible for the rise in Google's stock. Lehman Brothers predicted Google's share price might climb as high as $714 when the mobile mystery device manifests itself.

Others believe the soaring stock was buoyed by the addition of YouTube videos to Google's AdSense network, broadening Google's online ad scope.

Through all of the hype, financial analysts expect Google to report earnings-per-share growth of $3.75 and a 57 percent sales increase when the company unveils third quarter earnings on Oct. 18.

Being the reigning global search engine leader can't hurt the stock price.

More broadly, comScore said the 61 billion August searches were conducted by more than 750 million people age 15 and older at home or work. The report did not take into account searches done from public computers, such as Internet cafes or libraries, or access from mobile phones or PDAs.

The bulk of the searches were queried in the Asia-Pacific region, where 258 million unique searchers conducted 20.3 billion searches. Europe followed with 210 million searches executing 18 billion searches, and North America was No. 3 with 206 million searchers and 16 billion searches.

The metrics reflect the first fruits of comScore's new qSearch 2.0 service, which is designed to provide more granular details about online searches at the top 50 worldwide Internet properties, where search activity is observed.

With qSearch 2.0, comScore, of Reston, Va., has made room for companies that provide Internet searches, but aren't search engines per se. This is done by determining whether a search originates from a text box on a search engine portal, an auto-search typed in the browser's URL line, or a search from a text box on a downloaded search toolbar, local search or a partner site.

Accordingly, comScore now tracks search totals on eBay, Amazon, Wikipedia and Craig's List.


 

Monday, October 1, 2007

Google: 99.999 Percent Reliable, in Brazil


The folks at Pingdom measure the uptime of Google in different countries around the world. Google users in Brazil encounter the fewest hiccups. Google's Brazil site was down only three minutes in an entire year, giving it five 9s reliability. The U.S. search site was down ten times as much, giving it only 99.994 percent reliability. I think I can live with that. (Sweden came in last, with 48 minutes of downtime over the past year). Here are the stats: Click on Image...



Sunday, September 30, 2007

Google Launches Interactive Ad Format

"If you are an advertiser, you now have two new ways to communicate with users, thanks to Google."


Google has introduced Google Gadget Ads and AdSense for Mobile, providing advertisers and agencies worldwide with a dynamic way to interact with consumers. Google Gadget Ads is an interactive ad format that is currently in an expanded beta with a select group of AdWords advertisers worldwide. Whereas AdSense for Mobile unlocks the potential of the mobile advertising market by enhancing the mobile experience with relevant ads that will help people find what they're looking for quickly when they are searching or browsing content on their mobile phones.


"We are delighted with the response of Indian advertisers and publishers, who are using Google AdWords and AdSense as central tools for their business to generate revenue," said Shailesh Rao, managing director, Google India. "The launch of Gadget Ads and AdSense for Mobile will provide them with even more exciting formats and targeted technology to enhance their monetization potential."

Gadget ads not only enable advertisers to target audiences in a flexible and timely manner via regular updates within the ad unit, but also allow users to engage with ad content in a way static ads haven't facilitated in the past. Gadget ads can incorporate real-time data feeds, images, video and much more in a single creative unit and can be developed using Flash, HTML or a combination of both.

Designed to act more like content than a typical ad, they run on the Google content network, competing alongside text, image and video ads for placement. They support both cost-per-click and cost-per-impression pricing models, and offer a variety of contextual, site, geographic and demographic targeting options to ensure the ads reach relevant users with precision and scale.

"The introduction of this new advertising format provides advertisers and agencies worldwide with an imaginative, dynamic way to interact with consumers," said Susan Wojcicki, vice president, product management, Google.


"Google Gadget Ads are built on an open platform that enables distribution across the Google content network and can be shared on iGoogle and other personalized Web pages at no additional cost to advertisers."In addition, users can build active communities with gadget ads by sharing them with each other and placing them on nearly any Web page, including personalized iGoogle pages. These portability and sharing capabilities simultaneously generate additional free traffic and help foster a sense of community between advertisers and users.


To learn more about Google Gadget Ads. Google has also made available AdSense for Mobile, a programe that contextually targets ads to mobile website content. AdSense for Mobile allows AdSense publishing partners the ability to earn revenue from their mobile websites through the targeted placement of mobile text ads. With this programe, advertisers can connect with the growing number of mobile publishers, ultimately providing users with an enhanced mobile experience that helps them find what they are looking for more quickly and efficiently on the go. AdSense for Mobile is intended for AdSense partners who have created websites specifically for mobile browsers and who want to monetize their mobile content via contextual advertising. Like Google's other AdSense products, mobile text ads run on an auction model.

The system automatically reviews the content of publishers' mobile websites and delivers text ads that are relevant to the websites' audience and content. Publishers earn money whenever mobile users click on the ads. AdSense for Mobile provides a valuable way to connect mobile users with the right ad at the right time as they seek information on the go.

Any Info:
Dhavalkamdar.dk@gmail.com
+91-9426756850

Google Official: Internet Growth To Be Fueled By Increase In Mobile Phone Use

Komfie Manalo - All Headline News Correspondent

Bangalore, India (AHN) - Vinton G. Cerf, vice president and chief internet evangelist of Google on Tuesday said the growing number of mobile phone users would drive internet growth as he cited India's number of mobile phone users increasing by millions every month.

Cerf said that the number of internet users in India ballooned to 1.1 billion from a mere 50 million users in 1997.

The Google executive made the prediction during his visit in the company's research and development facility in Bangalore, considered as India's Silicon Valley.

Cerf declared, "You will get those other 5.5 billion people only when affordability increases and the cost of communication goes down. The mobile phone has become an important factor in the Internet revolution."

There are an estimated 2.5 billion mobile phone users in the world, and these number is expected to increase rapidly particularly in China and India, the world's most populous countries.

Figures show that at lease seven million new mobile phone users are registered in India which prompted British telecom giant Vodafone to invest $11.1 billion for a controlling state in the local mobile firm Hutch-Essar in February.

Cerf said new mobile phone models offer a wide range of internet-enabled features and services, such as payment and navigation services.

He adds, "There are an enormous number of applications available on mobiles."

Google has rapidly expanded its research and service offices in the country at the cities of Hyderabad, Delhi and Mumbai besides Bangalore, but Cerf said he has been visiting India since the early 1990s to understand its tech scene.

Friday, September 14, 2007

Internet Advertising - Google Adwords

Couple of month Change to prorating in grating a new business partner strategy.... Not so long ago, millions of small business owners turned almost exclusively to the tried-and-true Yellow Pages to advertise their wares. But the Internet revolution has changed that, as small businesses have rushed to embrace new ways of attracting customers with technology.

Internet search-advertising is the hottest marketing trend to hit small business in decades. These are tiny, text-only paid ads that you create and which pop up as search engine results when potential customers’ type in key words and phrases related to your business.

Business owners in every industry and location are turning to these low-cost online advertising campaigns conducted through search engines to help drive business. The trend is unmistakable. According to survey, consumers are not letting fraud concerns stop them from shopping online. Results of this survey indicate that consumers are buying more each year online and that most believe the Web is becoming a safer place to shop.

Meanwhile, the spread of high-speed Web connections and hardware improvements are giving the Web advertising market a boost, and paid search engine advertising, also known as keyword advertising, is leading the way.

Small businesses are showing a marked preference for the new online marketing tools, which offer tremendous flexibility to control costs and test various marketing approaches almost instantly. For example, florists can quickly change from prom to wedding season or an air conditioning service can exploit an early heat wave. What’s more, results from these types of ads can be tracked, and return on investment measured in tremendous detail never available with traditional print types of advertising.

If your business uses a Web site to sell or market products and services, online marketing will be critical to your success. Targeted ads attached to keyword search results are the clear winner among Web-based marketing methods. Their simplicity, low cost and popularity among small businesses have pushed flashy banners aside as the main method for connecting buyers and merchants online. You pay only when someone clicks your ad and visits your site. A prospect that reads your brief ad but doesn’t click it costs you nothing.

A leading search ad outlet is Google AdWords. And the total service is offered by Google Authorized Resellers Like Nextgen Publishing Ltd. Google has been approved the Next Gen Publishing For Authorized Reselling of Google Adword Product in India and all SEM activity pertaining to their customers for Best performance.

To learn more about marketing your small business on the Web, contact me any time. There is no consultant fees…

Thursday, June 14, 2007

Autorised Reseller Of Google Adwords - Google Adwords Professional

The Internet can be a great equalizing force—but only for those who are seen.
Internet Visibility


A measure of how easy it is to:
~ Discover relevant information in the context where that information is of value.
~ Find relevant information when and where you need it.
~ Internet Visibility Changes Everything
High visibility lets you…
~ Get your message out
~ Capture mindshare for your brand
~ Establish ongoing conversations with your market
~ Develop credibility and rapport with a market

… regardless of your company size!
Google AdWords
Google AdWords ads connect you with new customers at the precise moment when they're looking for your products or services.
Google AdWords
· Up to 80% of searches go through Google.
· AdWords ties search phrases to your ads.
· You pay only for actual ad clicks.
· You specify your own per click price.
· You control your own ad budget.
· No minimum spending limit
· Rs.2500 One Time Setup Fees

AdWord Advantages

~Paid Placement
~Assured placement
~Control over title, description and keywords
~Targeted distribution of ad content
~Pay only for result
~Predetermined daily marketing budget
~Reduce acquisition cost
~Fast measurable ROI
~Broaden market share
~Creative text copy right
~Ad testing for Higher CTR
~Bid management and strategy
~Advance campaign management location and time
~Automated CPC management.
~Nearly Immediate Response
~Excellent Market Testing Vehicle
~Levels the Playing Field
~Measurable
~You’re in Control

Concepts that originated with personal online exercise are evolving into power business communication platforms.


NextGen Publishing Ltd.
Authorised Resellers of Google Adwords
91 9426756850